NEWS

From 15 to 17 February, we celebrated the first edition of Fitó Week México at our R&D breeding centre in Culiacán, Sinaloa. An unprecedented event, which has helped us position ourselves within the sector.

Why is Fitó Week Mexico important for the sector?

We are steadfast in our commitment to work together with the main actors in the agri-food chain to provide varieties that improve profitability in the field.

That is why we are firmly committed to events like this, where attendees can see first-hand the quality of each of the varieties on display. Moreover, the personalized support offered by our technicians is invaluable.

The field days were extremely satisfying. Both mesh-protected and greenhouse crops were put on display, in a presentation of the varieties that make us leaders in the market.

This event was attended by various actors from the agri-food chain from all over Latin America, giving rise to multicultural discussion forums that will represent a watershed moment for improving the sector.

We are sure that this first edition is only the beginning. We thank all our attendees and we hope to see you soon in the next edition.     

See you next year!